Info
Matthew Holroyd is the founder of Baron a publishing house specialising in books about sex, sexuality, gender and identity politics via a fine art and fashion lens.
Baron is stocked in 26 markets globally, in concept and museum stores such as Tate Modern, London to MoMA NYC.
Baron has collaborated with artists, designers and photographers including fashion deisgner Donatella Versace to Palm d’Or-winning director Lars von Trier.
Holroyd's work has been exhibited internationally at design focused exhibitions and institutions including MoMA NYC and has been invited to talk internationally about his practice at museums and galleries including Serpentine Gallery, London.
Contact
Clients
Ace Hotel, Alma, Arena Homme Plus, Baron, Edition Hotel, Helmut Lang, Kid's Wear magazine, Numero Homme & Femme, Polaroid, Vague Paper, Versace.
Positions
Baron - Founder - 2012 - Ongoing
Numero Homme & Femme- Creative Director - 2015-17
Kid's Wear Magazine - London Correspondent - 2011-16
Arena Homme Plus - Editor - 2013-15
Vague Paper - Creative Director - 2007-2010
Teaching
Central Saint Martins
Falmouth
London College of Fashion
Swedish School of Textiles
Westminster
Talks
Erotica – HDK, Gothenburg
Queer Visual Culture – Gender Bender Festival, Bologna
Sex & Sweden – Alma, Stockholm
Sex & Celebrity – Alma, Stockholm
Sex & Shopping – Alex Eagle, London
The Erotic Art Festival – Copeland, London
Erotic Possibilities – Ace Hotel, London
Facing Pages – Dutch Art Institute, Arnhem
Photo Month – Foundation for Visual Arts, Poland
Local Operations – Serpentine Gallery, London
Smile Love It Might Never Happen – Do You Read Me?, Berlin
Exhibitions
Death Book by Bruce LaBruce – Culture Edit, LA
Baroness by Sarah Baker - Versace, London
Brno Biennial Moravská galerie v Brně, Brno
Paradiso Cinema – Edition, London
Baroness - Spike Arts, Berlin
Fashion Film Festival Milano – Anteo Spazio Cinema, Milan
Future Artefacts – Shoreditch Studios, London
Female Matters- Box Studio, London
13 Apostles – Other/Shop, London
Facing Pages – Dutch Art Institute, Arnhem
Mag Dossier – Municipal Garden of Nicosia, Cyprus
Facing Pages – Arnhem, Amsterdam
Les Rencontres d’Arles – SFP Collections, Arles
Millennium Magazines – MoMA NYC, New York
De Zines – Sala de Exposiciones de Caja, Madrid
Fashion on Paper – AltaRoma, Rome
Publie/Auto Publie – Trusst Club, Montreal
Art Blitz – Transition Gallery, London
Men and Children – Restir, Tokyo
De Zines – La Casa Encendida, Barcelona
Pick me up – Somerset House, London
Awards
Nominee Les Rencontres d'Arles, Arles
Nominee at The British Young Business Awards